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What Makes a Product Go Viral? (A Question I’m Still Exploring) Have you ever wondered what pushes a product past “the tipping point”? I ask myself this a lot. As someone still in the early stages of building The Classic Luxury Cheesecake Company, I haven’t cracked the code for massive success yet—but I see…
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The Creative Ingredients Behind The Classic Luxury Cheesecake Company Running a business takes more than just good products and hard work—it takes creativity. Whether it’s finding new ways to connect with customers, streamlining operations, or dreaming up fresh product ideas, creativity is at the heart of everything I do at The Classic Luxury Cheesecake…
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Why It’s Okay to Start Small (And How CLCC is Learning to Grow at Its Own Pace) Have you ever felt like your business needs to launch with a bang or that starting small somehow isn’t enough? That feeling can be hard to shake, especially when you see others further along in their journeys.…
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The Power of Adaptability in Business – A Classic Luxury Cheesecake Company Experience Have you ever had one of those weeks where nothing goes quite as planned? Maybe the customers you expected didn’t show up, or sales weren’t where you hoped they’d be. It’s frustrating, isn’t it? You work hard, put yourself out there,…
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How Storytelling Can Turn Customers Into Fans When I started The Classic Luxury Cheesecake Company, I knew I wanted to do more than just sell cheesecake. I wanted to create something people could connect with—something that felt personal and meaningful. Looking back, I realize that the key to building those connections wasn’t just the…
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Wrapping Up the Holidays and Gearing Up for a Sweet Start to 2025 As the Christmas holiday season winds down, we’re reflecting on an incredible few weeks here at The Classic Luxury Cheesecake Company (CLCC). It’s been a whirlwind of activity, with our team busy fulfilling and delivering online orders. One highlight of the…
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Expanding Horizons: The Classic Luxury Cheesecake Company’s First Wholesale Success Last week marked an exciting milestone for The Classic Luxury Cheesecake Company: our very first wholesale sale! Railway City Brewing Company took a chance on our cakes and decided to retail them by the slice. After just one week, I checked in to see…
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No Additives, No Oils, No Nonsense: Just Real Cheesecake At The Classic Luxury Cheesecake Company, we believe that the best desserts come from the simplest ingredients. While many brands fill their cheesecakes with preservatives, additives, and oils you can barely pronounce, we take a different approach. Our cheesecakes are crafted using only fresh, high-quality…
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Looking Up and Learning: Sweet Lessons from the Market This past weekend at the Horton Market was another rewarding experience sharing my love of cheesecake with the community. It was also a great reminder of the importance of keeping an open mind and staying flexible as an entrepreneur. One of the biggest lessons I…
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The Entrepreneur’s Perspective: Why Time Is More Than Money As an entrepreneur, I often hear the same question: “Are you counting your time? You need to pay yourself for your hours worked.” It’s a valid question, but it doesn’t feel like it applies in the same way when you’re running your own business. When…